Following infamous fundamental Islamic extremist and jihadist group ISIS’s release of a series of guidelines for journalists working in their area of operations, news organisations across the world have banded together to come up with an easy series of guidelines for ISIS’s particular business model.
“You know, we don’t really think we’re in any position to tell anyone how to do their jobs,” said one editor, “but really, when you look at ISIS’s overall public image and how the world reacts to their modus operandi, so to speak, we really think there is a lot they could learn from the news media.”
Thousands of corporate news agencies welcomed the Islamic State's document last week, which they are calling “a remarkable breath of fresh air” and “a stunning wake-up call.”
”People tend to get caught up in all the massive differences between each other and come up with hateful, intolerant assumptions about other groups,” said Sky News CEO Dale Emayle. “But seriously: tighter news controls, undying patriotic allegiance to the state, supervised journalism, restrictions on dissemination and publication, forced accreditation, prerequisite permission to publish opinions, unwavering respect and utter secrecy over state and military actions, threats of job loss, enforced licencing? Hell, we have such similar goals!”
Below, readers can find just a few of the abovementioned tips, hand-delivered by News Intern Eric Hilding, who did draw the short straw after all.
International News tips for ISIS agents
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Avoid controversy
Behead equal numbers of races, genders, nationalities. Any resurgent political movement can be easily marred by accusations of racism, xenophobia or sexism. In this regard, you should consider hiring an Human Resources manager, or perhaps even a Media representative who can mitigate damage and spin stories to produce favourable reception by the world community. We all have our own Rebekah Brooks, but it's how you manage the fallout that matters. Know your bullets
Lots of bullets look the same, but not all bullets were created equal. Sometimes it’s better to maim and disfigure an opposing US military soldier – perhaps blow his limb off or mentally and physically scar him for life – than kill him outright. Journalists know better than anyone else that dead people can’t tell a story. Sure, we can create hype over what are dead issues, like recycling the same garbage again and again, but making the dead speak (outside of sensationalist tabloid hack journalism about ghosts and phantoms and that garbage) for you is just impossible. Be sure to have a liberal sprinkling of landmines too. Nothing tells Momma and Papa Decadent Westerner to withdraw troops and vile hedonistic Imperial doctrine from pure Islamic states better than a trip to the prosthetics department.Fear videos
Right now, there are just some people who just don’t see your message. Well, fear not: our Western News standards and code of ethics loves nothing more than spreading the bowel-emptying, moan-inducing black stain of fear as far and as wide as possible. When you do behead someone, just send us the video. We’ll immediately publish it! We have huge twitter handles with millions of followers, international blogs and news websites translated into hundreds of different languages, and a keen, keen desire to accumulate as much scare material as possible. Hell, if your beheading is good enough, we’ll even slot it in before the latest BREAKING NEWS about a white person dying of Ebola.-
Diversity and Equality: key business solutions
Feminism and calls for sexual equality are commonplace for our generation. Women can behead just as well as men, and require less food and training than a male warrior. Also, a lot can be hidden under traditional dress. Having a diverse workplace will mean that, at the very least, you’ll be able to be considered as a progressive pioneer – an example for all reactionary extremist sects to follow with pride! -
Don’t feed the trolls
The internet can be a place where thousands will denounce you at every moment because of your religious beliefs and political leanings. Just goes to show you how strong their “democratic” views are, right? Stay strong, and don’t mind the haters. The journey is long, and Allah will grant you success if you stay the course. Infidels will see their tweets and support of “humanitarian intervention” and “basic rights” punished accordingly when Allah brings forth his glorious Yawm al-Qiyāmah and visits divine retribution and judgement on the world of sinners and nonbelievers. -
Don’t lose your fun side
Just because you’re undyingly committed to establishing an all-Islamic caliphate in Iraq and have to enforce rules and holy writ with an iron hand, doesn’t mean you have to go all square and lose your younger self. Keep things fresh. Use happy fonts, like Wingdings and Comic Sans to show everyone that Jihadist extremism doesn’t have to be all march-step and machine guns. Keep things interesting by mixing in realistic looking stones made of sponge with regular stoning rocks. And it’s always fun to mix up your legal proclamations and denouncements on twitter with an inspiring motivational poster or quote. Remember to use lots of smileys! -
two words: Buzz. Feed.
Well, one word. But if we in the industry have learnt anything from hyping up expensive journalism degrees at leading schools of Media Studies across the world just in time to support the cash-hungry, shallow switch over to a frivolous and new-standards-teabagging digital portal rolling in the filth and lies of its own quest for permanent virality, it’s how to kill things. Especially standards.
You don’t need a journalism degree to make people see why you’re right even when you’re wrong. Peurile, simplistic and reductive arguments work great. Combine the most facile aspects of your vision in one small, less-than-300-word listicle with a catchy, eye-grabbing viral headline. Try anything like “Twelve things you didn’t know about ISIS” or “I thought ISIS was a terrorist group – and then I read this article!” or even “Eight reasons why you need to support ISIS – #6 blew me away!” You’ll have billions of shares in no time. -
Let the West kill itself
Honestly speaking, you don’t even need this unnecessary campaign of violence to end the sick and detestable Western culture of indulgence and decadence. Have you ever been to a McDonald’s? Have you ever watched any non-cable TV, or shows like America’s Got Talent or Honey Boo-Boo? Really, their shallow batshittery, combined with a culture of intolerance and easy gun access will do far more damage than a truckful of hateful, ideologically warped bigots ever could.
